In almost 10 years, DUO for a JOB has enabled more than 5,000 young job seekers with an immigration background to benefit from free and personalized support from a mentor in their job search. Objective? Fight against inequalities and the difficulties of accessing the job market that these young people encounter, and boost their chances of getting a contract, an internship or a training course.
To reach as many young people as possible and offer them this service, DUO for a JOB has launched a campaign based on the numerous testimonies of young people supported by the association. It highlights and recognizes the difficulties they encounter, what they feel, to offer them a solution. The taglines: “Is your biggest professional experience very small?” “When you say your name, are you afraid they'll say no?” , “Is your professional network not out of the neighborhood?” ”For once, you check all the boxes. ”
”We want young people who see these messages to understand that we listen to them, that we know the difficulties they face, but also and above all that we have something to offer them and that they have everything to gain from being accompanied by one of our mentors. ” Axelle Le Brettevillois, Communication Director.
‍1 young person, 1 mentor
To counter the discrimination, lack of network or lack of experience mentioned in the campaign, DUO for a JOB “matches” each young person who signs up with the mentor who corresponds to them, regardless of their background, skills or professional project. Mentoring makes it possible to create a lasting relationship where the mentor shares his experience to support the young person in his efforts.
“It allows young people who no longer dare to dream to broaden the field of possibilities, to define projects that match their skills and to boost their self-confidence. ” concludes Axelle Le Brettevillois.
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